Newsweek

Data Types and What They Mean to Consumers

In the last few years, digital data collection has come under fire from consumers as things have gone awry, with information being used for purposes for which it shouldn't be used. Data is, however, ...
Business Insider

There are 3 new types of fintech consumers. Here's who they are and what they want from their banking experience.

Digital natives want financial institutions to provide cutting-edge, instant solutions. The motivations, needs, and desired solutions vary significantly among three different groups of digital natives ...
Business Wire

CFSI Underbanked Consumer Study Identifies Eight Underbanked Consumer Types

CHICAGO--(BUSINESS WIRE)--The Center for Financial Services Innovation (CFSI) has released the initial findings of its groundbreaking national segmentation study of the underbanked market at the 3 rd ...
Houston Chronicle

Types of Consumer Buying Behaviors & Product Decisions

When you reach for a bag of snack food you weren't planning to buy, a variety of factors enter into your purchasing decision. You may feel a rumbling in your stomach or you may have had a recent ...
FoodNavigator

Five types of consumer make up the ‘unbelievable’ plant-based trend: Givaudan

Launching a plant-based product? You can forget the meat, but don’t forget to ask what type of consumer you’re targeting, says Givaudan. Five types of consumer make up the current ‘unbelievable’ plant ...