(NerdWallet) – If it feels like prices are on a roller coaster ride during the holidays, you’re not imagining things. Strategies such as dynamic pricing and surge pricing mean that prices may change ...
Over the past year, the phrase “dynamic pricing” has gained a lot of traction online. The idea behind dynamic pricing is pretty simple—and it isn’t exactly new. In short, dynamic pricing is the ...
With dynamic pricing, prices increase or decrease in real time. What drives dynamic pricing? Factors include demand, market conditions and competition. Dynamic pricing can be especially useful in ...
Consumers love a good deal. But what they don't like is when a price is different for each consumer, a concept known as surge, variable, or dynamic pricing. According to a new NerdWallet study, which ...