Header tags are a key trend in programmatic advertising, giving publishers the opportunity to make more revenue off ad inventory. Without header tags, only one advertiser at a time can bid on the ...

Amazon’s four-year-old header tag is going server-side, making it among the first header tag solutions to move to the faster, more sustainable setup. Sources briefed on the change described the ...

A couple of days ago, we broke the news, that many are noticing a change where Google is using the header tag over the title tag more often these days for the Google search result snippet link. Some ...

Over the weekend there has been a lot of chatter about headers and their importance for ranking in Google search. It may have been that what John Mueller said in a recent video hangout was taken a bit ...