CMS Wire

What Customers Really Want From a Loyalty Program

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...
Retail TouchPointsOpinion

From Collectible AR Cards to Blockchain Games: How to Revitalize Loyalty Programs

When gamified loyalty programs are combined with a phygital approach, customer engagement reaches a new level — the brand ...
Forbes

Carnival Cruise Line’s Loyalty Program Changes May Be A Costly Mistake

Carnival Cruise Line just made big changes to its loyalty program, moving from lifetime status to just two years. Carnival Cruise Line, part of the Carnival Corporation family of cruise brands, is ...
Business Wire

China Loyalty Programs Market Report 2025: Major Tech Companies Dominate the Loyalty Ecosystem - WeChat and Alipay Provide Loyalty Solutions Covering Multiple Industries, from ...

DUBLIN--(BUSINESS WIRE)--The "China Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, ...
Marketing Dive

Will AI ‘completely rewire’ loyalty programs?

A growing number of brands are using AI to improve customer experience with loyalty programs and streamlined operations. These brands are using the technology to offer more personalized experiences ...
Business Wire

Middle East Loyalty Programs Market Future Growth Dynamics Report 2025: Loyalty Programs in the Middle East Growing at 13.8% CAGR - Key Trends, Insights and Growth Forecasts to ...

DUBLIN--(BUSINESS WIRE)--The "Middle East Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product ...