David Kativu, creative director at Hot Neon Learning, speaks to the crowd at YYC DataCon. – Photo by Paulina Ochoa, Digital Journal David Kativu, creative director at Hot Neon Learning, speaks to the ...

Data is everywhere today. From the apps we use to browse social media to the online shopping purchases we make, our digital footsteps create massive amounts of data. Companies large and small ...

Much has been said about the proliferation of data and how this has led to various emerging specialisms, such as data strategy, data engineering, data management, automation and data sciences. Each ...

While potential customers may eventually want to know about the ins and outs of a new product or service, focusing too much on specific features is not necessarily the best storytelling practice when ...

The future of storytelling will be visual and data-driven. That's according to an infographic (below) from Visual Capitalist. It explores why visual, data-driven storytelling has been on the rise and ...

Picking the right visualizations for powerful brand messaging is just the start. Here's how visual storytelling can help brands and marketers. Brand messaging has existed almost since the beginning of ...

It may seem natural to supplement PR outreach with marketing assets, but the time has come for public relations teams to create their own visual content to appeal specifically to reporters and readers ...

Strong visuals have always been a key ingredient in pharma marketing and communications. Without them, important health information—and audiences—can be lost amid complicated science and data. But ...