Puma put the Deviate on a massive diet. Our men’s size 9 sample is nearly a full ounce lighter than v3, and our women’s size ...

The brand is still calling the upper ‘Ultraweave’, but it’s a lot more paper-thin than that of the v3 and softer to the touch ...

The footwear brand is releasing its first Hyrox-specific shoe, formulated to handle every sprint, lunge and row thrown at it.

Puma announced its partnership with Hyrox in June 2024, becoming the fitness race’s official apparel and footwear partner. To start 2025, the two have teamed up on a new collection, which includes ...

HERZOGENAURACH, Germany--(BUSINESS WIRE)--Global sports company PUMA, has announced a worldwide partnership with HYROX, the world series of fitness racing. The partnership sees PUMA become the ...

From first-timers to the Elite 15, Puma speaks to all corners of the Hyrox community. And it’s no secret why. Having signed a partnership making Puma the official footwear and apparel provider for the ...

Represent is getting ahead of the fitness rush next month with its newest collaboration. According to the British menswear brand, it’s performance sub-brand 247 has teamed up with Puma on a 12-piece ...

From sled technique to erg efficiency, lap counting to doubles strategising, the key to Hyrox success is in the preparation. But one thing that can make or break your race regardless of how well ...

The Puma Deviate Nitro 3 is a fast training shoe designed for maximum energy return. To achieve this, Puma slapped a generous portion of Nitrofoam Eilte underfoot, a PEBA-based, nitrogen-infused foam, ...

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