As the Zimmerli’s first social media intern, Sandhir is now very much involved in creating a digital campaign to draw more ...

“Aditi brings a fresh perspective to our marketing team,” said LouAnne Greenwald, deputy director of the Zimmerli. “Her ...

Christopher Ribeiro, professor and product leader with 15+ years of experience using AI, data, and technology to drive growth ...

In 2019, Mikell Quiroga immigrated from Colombia to New Jersey in search of opportunity, which he imagined would involve the ...

Rutgers Business School Professor Ahmed Albrolisy explains the Real Standard in a piece that promotes an article he wrote for Rutgers Business Review.

In this guide, I’ll walk you through how to use social media videos strategically, not just to gain followers, but to convert attention into trust and real business growth. AGNC Investment Corp.

Rutgers Business School supply chain management professor David Dreyfus contributed a chapter to the new book, "Reflections on the Pandemic: Covid and Social Crises in the Year Everything Changed." ...

Knowing whether buyers conduct consideration with complete, partial or minimal information about the qualities of goods they seek is an essential starting point for customer experience strategy. This ...

Rutgers Business School is partnering with Google to provide its students and educators with the ability to experience the power of generative AI in their classrooms. By making AI tools easily ...

Currencies can be undervalued (very devalued) for natural reasons, such as political crises causing the rest of the world to become wary of holding that country’s assets or currency (e.g., Brazil and ...