B2B renewals are won or lost 180 days before the contract expires. Dow serves as the gold standard for linking experience to commercial growth.

User experience in the B2B world often feels like a checklist: click, confirm, purchase, repeat. It works, but it rarely excites. Meanwhile, casual games like Candy Crush and Clash of Clans engage ...

A year ago, finance leaders were asking whether AI in accounts receivable was ready for prime time. But now, they’re seeing ...

Over 75% of cross-border B2B orders are now concluded via mobile devices—the battlefield of cross-border trade is quietly shifting from office computer desktops to the fingertips of business people ...

Growth remains strong for B2B SaaS and AI companies, but volatility is high, according to the B2B Growth Report by Maxio, a leading billing automation and revenue management platf ...

CDI goes beyond collecting data, focusing on accuracy, governance and real-time access that modern CX depends on.

More than a high-speed automation tool, artificial intelligence is becoming a safe testing ground where brands can rehearse ...

The barometer I often give our customers to gauge if their conversational AI is any good is painfully simple: is it good at conversations?

B2B buyers are increasingly being influenced by personal decision drivers, such as how comfortable they feel with a vendor, vs. professional drivers, such as pricing, according to recent research from ...