Learn how to write a compelling marketing plan executive summary with expert tips, essential components and a template to secure stakeholder buy-in fast.

We previously looked at how you could use ChatGPT for marketing, in this guide we will look at how you can use Google Bard to create a marketing plan. Google Bard is a powerful AI tool that can be ...

A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

E-commerce is a staple for most businesses, so it's important to have a digital marketing strategy that aligns with online selling.

There’s no question that most entrepreneurs thrive on action. But as the Roman philosopher Marcus Tullius Cicero so aptly put it: “Before beginning, plan carefully.” Careful planning is precisely the ...

Kimberlee Leonard has 22 years of experience as a freelance writer. Her work has been featured on US News and World Report, Business.com and Fit Small Business. She brings practical experience as a ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

In The Marketing Plan Handbook, author Robert W. Bly explains how you can develop big-picture marketing plans for pennies on the dollar with his 12-step marketing plan. In this edited excerpt, Bly ...

If you don’t have a real estate marketing plan, you’re likely missing opportunities to grow your business. It’s important to be intentional in your real estate marketing strategies to give you the ...