The company said Wednesday it would offer live, in-game programmatic buying for select commercial units in what it called ...

Jason Goldberg explains how programmatic media and omnichannel strategies help dealers engage today’s car buyers and drive ...

Third annual Proximic by Comscore report underscores performance accountability, with AI-powered optimization now viewed as essentialNEW YORK, Jan. 20, 2026 (GLOBE NEWSWIRE) -- Proximic by Comscore ...

Paramount today announced a major evolution to its streaming advertising offering by introducing live, in-game programmatic buying for select commercial ad units within marquee sporting events, ...

Hypermedia, a subsidiary of W Group Holding, has launched what it says is the UAE’s most advanced real-time programmatic digital out-of-home (DOOH) ...

Gamera, a media quality measurement startup for publishers, announced on Tuesday it raised $1.6 million to promote its ...

The Trade Desk's recent growth slowdown appears macro-driven and temporary, not structural. Read why I rate TTD stock a ...

Returning to the news desk after a year away from CTV beat reporting is like discovering a time capsule with the industry’s ...

Companies should be looking to effectively develop and empower their employees to fundamentally redesign their own work.

The harder part is making all of this buyable. “Programmatic is easy for agency groups,” Crawford says. “Non-programmatic ...

U.S. lawyer says res judicata bars the SEC from reopening core XRP issues, limiting future action to post-2020 Ripple sales ...

Ecommerce optimization is entering an agent-first era where schema, feeds, and authority decide inclusion in agent-mediated ...