In an email to developers this week, Apple indicated that it will begin showing additional ads in App Store search results ...

On January 22, 1984, the Apple commercial for the Macintosh 128K aired during the Super Bowl. The "1984" Mac ad became ...

It's lauded as one of the most effective ads ever made, it stunned viewers, but on January 22, during the Super Bowl, "1984" launched the Macintosh without even showing the product once. It almost ...

Disappointing news for iPhone and iPad owners last week, when it emerged that from the start of March, Apple will run more ads in App Store search queries. You may feel that searching for “into the ...

Last December an update on Apple’s Ads website said more ads will appear across search queries, appearing at the top as well as further down in App Store results. Apple has now confirmed that this ...

Novo Nordisk’s ‘There’s Only One Ozempic’ campaign is about reasserting the drugmaker’s brand name in an increasingly ...

PCMag editors select and review products independently. If you buy through affiliate links, we may earn commissions, which help support our testing. UPDATE: Apple made the ad private on YouTube less ...

Apple today shared a new "Blue Screen of Death" ad that appears to mock a major Windows computer outage that occurred last year, following a faulty CrowdStrike security update. Macs were unaffected, ...

Nothing about Apple's latest promotional video felt like Apple. For over 7 minutes, an awkward comedian explains to a sleepy audience of disinterested teens that the only way parents will buy them an ...

More ads are coming to App Store search results starting in March, Apple shared on an advertising help page. The company ...