Modern CX depends less on where data lives and more on how signals, AI, and governance come together at decision time.

Quantexa, a global pioneer in Decision Intelligence (DI), today announced that its Quantexa Accelerator for Decision Intelligence for Guidewire ClaimCenter is now globally available on the Guidewire ...

Custom Personas powered by real spend data--built to help you find, keep, and grow your most valuable customers. NIWOT, Colo.--(BUSINESS WIRE)--January 15, 2026-- Wiland(TM), the leading provider of ...

Wiland™, the leading provider of data-driven marketing intelligence, today announced the launch of MarketSignals™ Custom Personas, a new custom segmentation solution that uses proprietary consumer ...

North America remains the dominant region, accounting for 39.5% of the global share and recording a market size of USD 4.58 ...

In ecommerce marketing, customer segmentation is usually the first topic that comes to the table when a business wants to grow. Every brand wants to reach the right people with the right message at ...

A comprehensive SAP CAP Java backend that exposes Sales, Customers, and Products data via OData/REST, designed for consumption by SAP WebIntelligence (WebI) reports and dashboards.

Most businesses waste thousands targeting "who" their customer is, while ignoring "why" they buy. This forensic guide dismantles the Psychographics vs Demographics debate, offering a roadmap to ...

Qlik ®, a global leader in data integration, data quality, analytics, and artificial intelligence (AI), today announced it has been recognized as a Customers' Choice in the 2025 Gartner Peer Insights ...

Abstract: This study conducts an exploratory analysis of transactional data from an Indian bank to identify patterns in customer behavior, financial transactions, and account management. The dataset ...