Store loyalty programs used to be simple: You’d get a punch card at a local sub shop, buy eight sandwiches and get your ninth for free. It felt like a transparent “thank you” for your business. But ...

JetBlue Airways is parting ways with boutique public charter carrier JSX. The New York-based airline will end its nearly ...

Comcast is rebranding its loyalty program for Xfinity TV and Internet subscribers as "Xfinity Membership," which will offer ...

Program updates and new navigation tools help travelers negotiate the increasingly complicated universe of points.

Panera has been a pioneer in digital innovation, having launched its MyPanera loyalty program nationwide in 2010. Sixteen ...

Loyalty programs remain a powerful tool for businesses. According to last year’s Statista survey, a third of marketers believe their company earns five to seven times more from these programs than it ...

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Explore the recent changes to Carnival's loyalty program and their impact on cruisers. This video delves into the workings of cruise loyalty programs and the hidden costs associated with them.

Companies have been treating loyalty programs less like reward systems and more like data-harvesting tools. Here's what to ask yourself before signing up for one. Store loyalty programs used to be ...

Loyalty marketing experts continue to debate how to fix loyalty programs they quietly acknowledge are underperforming. If a brand cannot prove its loyalty program has a meaningful, profitable impact, ...

HONOLULU (KHON) — Going to the movie theater now comes with more perks. Consolidated Theatres launched a new loyalty program on Dec. 11. “Although our traditional Cinema Extras rewards has always been ...